Digital Marketing Staff ID:43385

20,000 PHP ~ 30,000 PHPRizal AreaOver 3 months ago

Overview

  • Salary

    20,000 PHP ~ 30,000 PHP

  • Industry

    Engineering

  • Job Description

    • Website Management
    - Build website and develop operation strategies such as but not limited to WTB-now button, EC linkage, and Content Syndication.
    - Update and include contents regularly.
    - Create write-ups for news and events & promotions section.
    - Contact third party agency to upload new products and product information.

    • Search Advertisements (SEO and SEM)
    - Listing of search keywords for each product and execute search advertisement accordingly.

    • Develop Digital Campaign
    - Conceptualize for the whole Fiscal Year and communicate with the agency. (Must be aligned to companie’s brand core value, direction and promise)
    - Set a budget, and meet monthly KPIs:
     Increase the number of visitors in GWC
     Increase time spent on GWC
     Increase buy now button clicks
    - Develop new strategies but not limited to Influencer Marketing, Geo targeting Marketing and Collaborative Ads.
    - Study competitors’ behavior. (SWOT analysis)

    • Develop Social Networking Channels (Facebook, Twitter, Instagram and YouTube) each of their departments and products
    - Brainstorm new and creative growth strategies.
    - Communicate and plan with Product Specialists to know roadmap and to plan product push effectively.
    - Suggest offline to online activations.

    • Contact and hire third party graphic designers, web designers, and videographers to create unique and engaging content.

    • Use Google Analytics, Google AdWords, Google Trends and other relevant sites to track target markets search behavior.

    • E-commerce Management
    - Communicate with Key account manager of client and dealer for campaign plans.
    - Update the page regularly.
    - Conceptualize for Mega campaigns Home Page design.
    - Drive and meet traffic requirements given by client.
    - Execute activities such as but not limited to Livestream and KOL marketing.

Qualifications

  • Requirement

    <MUST>
    • Candidate must possess at least Bachelor's/College Degree in Marketing, Communication, Creative Multimedia, Digital Media, Information Technology or relevant field
    • At least 2 years of working experience specializing in digital marketing, advertising, digital publishing, content writing or related field;
    • Highly proficient in Adobe Creative Suite;
    • Solid understanding of web metrics, digital analytics and the ability to analyze and interpret data.
    • In-depth knowledge of Search Engine Optimization (SEO) and Adwords programs
    • Knowledge in HTML, Javascript, and media editing software
    • Advance knowledge in Photography and Videography;
    • In-depth experience on Content Management Systems (e.g. WordPress);
    • With excellent writing and editing skills;
    • Time-management skills;
    • Knowledgeable with Search Engine Optimization (SEO).
    • Willing to work at their Taytay office

    <PREFER>
    • Experience in managing a successful media or online campaign

  • English Level

    Business

  • Other Language

    English

Additional Information

  • Benefit

    *Government mandatory benefits
    *13 months bonus

    others to be disclosed during interview

  • Working Hour

    7:30AM ~ 5:30PM

  • Holiday

    Weekends
    Holidays
    *compressed work schedule

  • Job Function